Creative People have been with us from ground zero and as a result Claire has been entwined in our brand and business for over 10 years.

As start-up with little knowledge of website design and company branding we needed a partner that could embrace our raw position. Throughout their in-depth exploration and planning phase Creative People instilled confidence that we were in great hands. Claire took the time to fully understand us and our ‘why’ and ultimately brought our vision to life.

Our business has evolved massively since we started in 2012 and our branding and website has had to move with it. Over the years Claire has helped us scale by creating new sub brands and categories without deviating from our core values and messaging. There was a real danger we could disengage our existing customers as we moved the brand into new markets. With genuine care and hard work Claire methodically tackled each project and always produced outcomes we were thrilled with.

Whether you are starting from scratch or reinventing yourself the digital and branding aspect of your mission should be a priority. Claire ticks all the skill set boxes and brings a wealth of experience to every project she throws herself at.

Mike Wood – Managing Director

It's been an absolute pleasure working with Claire Hall over the past 8 years. Claire has guided me through and designed two high functioning and beautiful websites, branding and packaging for a new business as well as undertaking regular monthly design work and email direct marketing campaigns for my two businesses. 

Having had a couple of bad experiences with expensive agencies, I thankfully found Claire through a recommendation from a friend. 

Claire offers a high level of integrity and professionalism and seriously cares that the work done will have the best outcome for the business.  She thinks big and beyond, loves a challenge and is an incredible problem solver. She is also fast and efficient so the overall cost is always very reasonable. 

I have appreciated Claire's experience, design talent and taste but she is able to consider the needs of the business and adapts her designs and approach to what is most effective for the end customer.

Most importantly Claire is good fun and a thoroughly decent human who cares about her work and clients.  She often fits work in at short notice and nothing is too much trouble.  

If you need help with marketing or branding, websites or other media design, I could not recommend anyone more highly.   

This is not our first nor is it our second time working with Claire and the Creative People team. I have been lucky enough to work with Claire in different capacities for almost 10 years. It’s fair to say there is a very good reason we keep coming back.

I first meet Claire when working at Players Sports some 10 years ago. Although I was not directly involved with the design creative for the PS brand or e-commerce platform, it was clear to see the impact Claire had.

When it came time to venture on the creative path for our very own brand ‘Land & Sea’ there was one name that sprung to mind and we wasted no time engaging with Claire for the third time. Coming from a big brand background, building a strong but contemporary tone of voice behind our business was number one on the priority list.

What we love most about the creative process with Claire is that she takes the time to understand your vision well before any brief is established or work starts. It is this process that makes you feel that Claire is not only your creative designer but part of your team. Her commitment doesn't stop there either, in fact it’s only the start.

As a brand entering into a very competitive space with many long-established businesses, the ability to create a tone of voice that stood out has been instrumental to our first 12 months of trade. As a team, we needed to teeter on the line of remaining authentic to a heritage audience but progressively moving an industry forward. Creating a brand that communicated ‘trust and quality’ was the goal and it’s fair to say we nailed it!

Claire ensures the brand-building process is collaborative from the first step to the last and does not stop until the outcome is nothing less than perfect.

Our creative journey continued onto the website strategy and design, ultimately creating a fully functioning e-commerce platform with the support of our developers.

Claire has the ability to meticulously analyse customer experiences within e-commerce design, work within the framework of our external platform and fine-tune until the product is 100% ready for implementation. This process was something to behold. Claire’s ability to pick up on the small things, amend within the framework and if needed create workarounds is incredible.

Land & Sea is a platform that will continuously evolve as we implement new ideas. Claire has become a big part of our family and we can’t wait to work on the next project together.

Matt Wouldes – Managing Director

I was lost and confused before I found Claire. I had no idea what I needed to focus on to get the best results for my business!

Working with Claire has been a fantastic experience. She made the process of brand development and website creation so easy and enjoyable. She listened to my needs, helped me tease out what I really wanted to achieve in my business and how to make my branding and website support my business goals.

Since 2007, Claire has helped me develop branding and websites for both of my businesses, including creating customised filter pages, getting my on-line shop up and running and supporting me to promote events through my platform.

Claire is the best you will find. She is thorough, understands the process end to end and can take your business goals and aspirations and make them work for you! She has incredible attention to detail and an amazing eye for design and will be able tailor a solution to meet your needs.

I love you…you are the best ♥

Claire Turnbull – Managing Director of Mission Nutrition | Author| Speaker

I thoroughly enjoyed working with Claire in the development of our website. She was quick to understand our requirements for a new website and present back concepts that were aligned with our vision. Claire is responsive, inspirational and a pleasure to work with, delivering a website that has been a game changer. We have seen consistent session and visitor growth of 30% plus since launching the website and our customers are finding what they need so reduced calls looking for documentation.
Thanks Claire….great work!

Angela Hiddleston – Architectural Advisor & Marketing Manager

Before I engaged Creative People, my marketing was totally out of date. My brand was good, but it was a reflection of the past and not where I wanted to take my business in the future. I also had a lot of inconsistency in my branding from my website to collaterals and this gave mixed messages to my market.

From the moment I started working with Creative People, I felt like they were part of my team. I really enjoyed the whole process. It made me really think about my business, the markets that I was looking to attract and what I wanted to become known for. Claire’s gave me excellent strategic insight around what I should be doing with my brand and came up with a range of creative ideas for me to “try on”. In working through the different options, we came up with a fantastic brand identity which then kick started the web development process.

The brand and website fit perfectly with who I am, what I do and the people I want to work with. Since the brand and website went live I have managed to attract more of my ideal clients. Wearing my sales hat, my branding gives me a lot more confidence and credibility when I am engaging my clients and prospects, which has led to higher value opportunities and more wins.

If you are looking to work with talented and smart marketing professionals and have fun along the way, I would highly recommend that you get in touch with the team at Creative People. Their quality of work is what you would expect from a flashy advertising agency, but without the huge price tag.

Mark Windust - Managing Director

We have worked closely with Claire Hall over the past 5 years and cannot recommend her more highly. Having completely overhauled our website and helped us improve our online direct marketing to our client base, Claire has become an integral person in the success of our business.

Prior to meeting Claire, we had had several bad experiences with website designers. Our business needed someone who could work with a very boutique/niche business and understand what was needed to reach our target market. Claire Hall was recommended to me by a colleague and we could not be more grateful.

Claire starts the process of building a brilliant website by carefully learning about the business from the business owner. Once she has her head around the brand and operations of the business, she progresses step by step considering the design and all technical aspects of what is needed to ensure a well- designed, high functioning and effective website.

Claire is highly motivated and driven to help business owners succeed and always goes the extra mile to ensure her work is of the highest standard. She has impeccable taste, is smart and efficient and always positive!

Throughout many tricky situations over the past two years including covid-19 lockdowns, Claire was right there by our side helping us through the tough times and ensuring we continued to produce high quality e-marketing campaigns in a very cost effective manner.

This year we are launching a new online business. With Claire in charge of our website and e- marketing, we are in very good hands, leaving us free to concentrate on our stock and set up. If you need to improve your website, online presence or grow your business with impressive and effective e-marketing, get in touch with Claire!

Kay Mcfarlane – Managing Director

Creative People have been fantastic to work with. This is the third website they have built for me across three separate businesses.

They provide great service and take those extra steps that are fundamental in maintaining a good relationship.

This particular project was a difficult one as we had to take a tired, old and unfriendly website and turn it into a modern, more user friendly customer experience.

Claire has a remarkably effective talent for allowing the customer to voice their overview for the project and then somehow getting into their head to interpret those concepts into reality.

I’m very much hands on when working on these projects as I have to live with it afterwards so being able to work closely with Claire supporting my input was both enjoyable and beneficial.

Claire is enthusiastic, knowledgeable, professional, (patient) and a good communicator so our project moved along at a good pace

We’ve used different platforms for different websites and the Umbraco platform chosen for this e-commerce site has proven to be an excellent decision and easy for me to maintain.

As with all websites of this nature, issues arise. Regan has always responded in a timely manner and has always managed to fix the problem. Regan communicates well and always follow up with a full explanation and recommendation.

A big shout out to both Claire and Regan. They make a great team and Creative People is well worth consideration for any size web design project.

Loretta George – Managing Director

Prior to engaging Claire and Creative People, we were a small business and had got by on a basic DIY website. We had not been actively encouraging or pushing clients or potential clients to our website and knew that this was an area that we needed to target and improve. Websites are such a key component to an online identity and our original website just didn’t have the wow factor. The trigger to engaging with Claire and Creative People was because our business went through a period of substantial growth through an acquisition. This meant that we needed to upgrade our website from both a functionality point of view and professional appearance. All of a sudden, our timeframes became tight as we needed to impress our new clients from the first moment we communicated with them and of course, our website was the obvious place to send them to learn more about us. Claire worked with us tirelessly to deliver the project on-time, even from the other side of the world.

To be honest, we didn’t know exactly what to expect – building a new website, it can’t be that hard right. But from the moment we first met with Claire and she took a step back to understand our customers, their journey and our ambitions for our new site, we found out that the end product (new website), is such a small part of the bigger project. Claire talked us through the behind the scenes of a website, and the project planning that goes into producing the end product. Claire has a way of stepping back, unwinding things (like our original site), and really getting to know us, our clients and what we wanted to achieve from our website.

She presented a site map which is the blueprint to building the functional site. She also challenged us on our thinking and talked about creative ways of presenting our information which is different to our competition. Why produce another site which looks just like every other site? She had case studies from some of her other clients which helped us to visualise what our site might look like and encouraged us to trust her and to think outside the square.

Our new website has been live for just over a year now and we’re still getting feedback from customers about how fresh and clean it looks and it’s super easy to navigate. It also now forms a part of our business processes with customers as a tool that we can refer them to to find out more information, understand more about our business and interact with us. Our business thrives on word on mouth and Claire helped us to create an easy way for customers to share their experience with us and recommend friends and family to us. We’ve seen existing customer referrals increase since going live with our website as they now have a user-friendly way of sharing information with us.

You get out what you put in, engaging with Claire and Creative People isn’t just a case of a hospital pass and paying them to build an amazing website. It’s a collaborative approach and if you invest the time, you will come out with a product which is modern and different to your competitors, one that has the wow factor. Claire has so many skills, you really get value for money. She doesn’t just build the website, she can help with colour, brand, theme, images, design, function, content and so much more. She’s also a great teacher and shares ways that you can manage/update your website going forward for those that want to self-service.

Claire and Regan are a great team. I feel that we’ve only just scraped the surface in terms of the services that they provide and that we should re-engage to further enhance our online digital identify. They have such a thorough understanding of the digital marketing space, including online content. I often see some of their other clients’ websites or advertising campaigns and feel proud to know that we have also worked with the dream team behind big familiar brands like Weet-bix, Claire Turnbull and Players Sports. I envy their work life balance and ethics and love seeing their stories of travelling the world (and New Zealand), showing their kids amazing sights, all whilst still engaging with their customers and delivering project after project. We look forward to working with Claire and Regan again soon.

Derek & Tiffany Blank - Managing Directors

I have been working with Creative People since 2006 and in this time, we have produced two great website, print and online marketing material as well as photoshopping images and organising my huge image library.

A few years ago, someone offered me a ‘good deal’ on a new website and I moved away to another provider and I wasn’t happy with the result. It didn’t do my work any justice and I also felt it was under-performing from an SEO and google ranking perspective and that needed to be rectified. I was really keen to make it a more visual experience again so I re-engaged Creative people.

Sitting with Claire working through what was needed to achieve the look and feel was excellent. Sharing the ideas in real time rather than communicating with numerous emails was perfect, which meant that we developed a look and feel that I was happy with quite quickly.

I would say, take an unemotional look at the performance of your website, the reality is that they do need up dating and do this sooner rather than later.

Being seen as an expert in your field is really important and doing so with a really attractive website is crucial. Regan Hall who is part of the Creative People team also helped me with my online marketing (SEO, Google rankings and social media) are important and there are ways to achieve results without needing to paying google large sums of money

Greg Holland Fine Jewellery

Mediray distributes high quality laboratory and medical supplies to Kiwi businesses, institutions and consumers.

Creative People have been our go-to agency since 2016 and working with Claire is amazing.

One of our major pain points was tracking all of our ongoing digital tasks to make sure nothing gets missed. Claire is super organised, so I simply supply the technical information and I always receive a high quality outcome, stress-free.

Our website was aging so we recently made a series of style, design and UX updates to bring the website up to scratch. These changes have massively improved the online experience for our customers.

Claire makes anything possible, so if you need someone to take charge and do a great job then Creative People will get you the results.

Vikas Varmas – Marketing Manager

Claire was incredible with creating a fresh new website that would reflect my brand and the artistry of my work. She really listened and understood what I was after. And when I was unsure, she was wonderfully patient.

We brainstormed beautifully together and had a lot of fun picking each others creative brains. She spent the time discussing ideas and trying various options till we found the perfect fit. This is something I never had with previous web designers.

She really gave me her time and energy, and it felt like she really cared about the importance of what I was trying to achieve. I couldn’t recommend her highly enough. A high quality website is a very important investment for any business, and I new I was is safe hands with Claire from the moment I met with her to begin the process. The end result was absolutely gorgeous and I love it. Claire is phenomenal at what she does!

Tracey Van Deventer – Managing Director

When COVID-19 hit New Zealand and life stood still, Claire and I were both anxious to keep ourselves busy, so the redesign and development of the Meningitis Foundation Aotearoa New Zealand website became our lockdown project. We’ll be forever grateful for the passion and commitment Claire channelled into making our website beautiful, informative, and easy to navigate, as well as a welcoming and safe space for those impacted by meningitis. Claire’s expertise and willingness to find solutions has created something we are all very proud of.

Andrea Brady – Founding Director
www.meningitis.org.nz

I engaged Claire to help rebrand and build my new website. Right from the outset I knew I was dealing with someone who really knows their stuff. Claire was very quickly able to understand what I was looking for and always provided ideas on how we could ensure the website had longevity and could be added to over time. I was so pleased with the end result and have had many people comment on how easy my website is to read and navigate - this was all Claire's doing!

Claire is great at providing you with what you need, just when you need it. Claire gave me training when she handed the website over but I was assured she was just a call or email away if I ever needed anything. And I did need things! Claire is incredibly responsive and a very good communicator. She will always let you know when she will be able to get to something and how long she thinks it will take. I have needed a few things since go live and the results have always been fantastic.

If you are wanting to create a new website or give the old one a bit of a makeover, I can't recommend Claire highly enough - you won't be disappointed.

Deb Bailey – Coach, Trainer, Facilitator & Speaker

I approached Claire when it was time for a completely new website to showcase my fine art to the world—something modern, creative, with easy navigation and an integrated shop where I could sell my original art and fine art prints directly to clients.

Working with Claire was a dream. Her expertise with the Squarespace platform was fantastic. As a creative, I wanted to be part of the process, and Claire made it seamless. We quickly settled on a design, and then she guided me step-by-step with verbal and written tutorials, as well as videos. With that information, I took on the major tasks of building the site—adding images, linking URLs, adding copy, and organizing image libraries (which Claire usually handles for her clients)—all under Claire's guidance.

Throughout the process, Claire had access to the site and would streamline and fine-tune things as I progressed. She thoughtfully considered how the website would appear not only on desktop but also on smartphones, a critical aspect these days.

Claire has a wonderfully friendly, relaxed yet professional manner and a keen eye for detail. She kept me focused on each step needed to move the project forward.

I couldn't be happier with the final result: a classy, easy-to-navigate site that showcases my work beautifully to the world. I now have full control over my site to make updates as I wish—essential for keeping it fresh, engaging, and inviting for visitors.

Graeme Smallfield – Artist